Ollie’s Obsession Overview: The State of Dogs 2026

The 411 on Canine Wellbeing

Five dog portraits in circular frames against a pink and yellow abstract background, each engaging with food or toys.

Chapter 1: America's Dogs Are Healthier Than Ever

31% of dogs improved in at least one major health indicator in 2026, compared to the previous year in Ollie’s Health Check-Ins, demonstrating the overall improved wellbeing of American dogs.

Icon of a weight scale with a paw print on it, set against a purple circle on a pastel yellow and lavender background.

Weight Report

We can’t wait to tell you about dog’s healthy weight improvements.

  • Almost 8% of overweight dogs moved into a healthier weight category in 2026.

  • Dogs are exercising more. In the past year, 17.8% of new Ollie Pack members have “high” activity levels vs. 15.72% of new Ollie Pack members in 2025.

A purple circle with a white dog waste bag icon on a pastel purple background with yellow abstract lines.

Gut Report

We have a gut-feeling dog wellbeing is improving.

  • Stool health improved in almost half (42.3%) of all dogs who had multiple Health Check-In submissions from 2025 to 2026.

  • Gut health improved the most, above Weight (21%) and Dental (14.2%).

A stylized purple circle icon with a white grater and sparkles, set against a pastel yellow and lavender background.

Skin Report

Dogs are more than skin deep.

  • Coat condition improved by 2.2% with 82.4% of dog’s coat conditions having “healthy” assessments.

  • 22% of dog parents reported “itchy skin” this year out of the 13,900 skin and coat submissions.

Illustration of a white tooth with sparkles on a purple circle, set against a pastel purple and yellow wavy background.

Dental Report

Dog parents have reason to smile.

  • Dental health improved in 13% of dogs from 2025 to 2026.

  • Dental health improved in 13% of dogs from 2025 to 2026.

  • Of the top 100 most common breeds, Doberman Pinscher have the healthiest teeth

  • Dogs 8 years and older improved dental scores by 4.2% in the past year.

Chapter 2: The State of Dog States

These states have something to wag about.

A map of the United States highlighting six states in yellow, each with different icons representing various concepts.

Fittest: Colorado

  • Colorado is the most active dog state with 18.3% of Ollie member sign-ups scoring ‘High’ activity levels.

Healthiest Weight: New York

  • 65.2% of New York Ollie Pack members have “healthy” weights.

Healthiest Teeth: Arizona

  • 46.7% of the state’s dogs have “healthy” teeth assessments.

Healthiest Skin: Idaho

  • 88.2% of dry skin assessments reported “healthy” skin.

Best Gut Health: Washington

  •  77% of stool submissions scored “healthy.”

Most Upperclassmen: Georgia

  • The Peach State has the oldest dogs on average at 5.4 years old.

Most Improved: Massachusetts

  • The Bay State was the most improved state where 25.1% of dogs with multiple Health Check-In submissions improved their health scores.

Chapter 3: Breed Superlatives

These dogs are in a breed of their own.
A happy Labrador retriever with its tongue out, standing on a grassy field, bathed in warm sunlight.

Top Dog

The Labrador Retriever is the most popular Ollie Pack member breed.
Doberman with mouth open and tongue out, wearing a chain collar, surrounded by green leaves in a natural setting.

Best Smile

Doberman Pinschers have the healthiest teeth of the top 100 most common breeds.
Brown French Bulldog with a blue collar and tag, standing in a green grassy field with yellow flowers.

Biggest Glow Up

French Bulldogs had the greatest weight loss in the past year of the top 25 breeds.
A fluffy white dog with gray ears and a serious expression sits on grass, with sunlight illuminating its fur.

The “It Takes Guts” Award

Appropriately named? Shih Tzus have the healthiest poop among the top 25 breeds.
A fluffy brown dog with curly fur and soulful eyes, wearing a collar with tags, sitting in lush green grass.

Best Dressed

Cavapoos have the healthiest coat with 82.09% registering as “healthy,” with a variety of Bulldogs having the worst.
A happy Labrador retriever with its tongue out, standing on a grassy field, bathed in warm sunlight.

Top Dog

The Labrador Retriever is the most popular Ollie Pack member breed.
Doberman with mouth open and tongue out, wearing a chain collar, surrounded by green leaves in a natural setting.

Best Smile

Doberman Pinschers have the healthiest teeth of the top 100 most common breeds.
Brown French Bulldog with a blue collar and tag, standing in a green grassy field with yellow flowers.

Biggest Glow Up

French Bulldogs had the greatest weight loss in the past year of the top 25 breeds.
A fluffy white dog with gray ears and a serious expression sits on grass, with sunlight illuminating its fur.

The “It Takes Guts” Award

Appropriately named? Shih Tzus have the healthiest poop among the top 25 breeds.
A fluffy brown dog with curly fur and soulful eyes, wearing a collar with tags, sitting in lush green grass.

Best Dressed

Cavapoos have the healthiest coat with 82.09% registering as “healthy,” with a variety of Bulldogs having the worst.

Chapter 4: Puppies vs Seniors

Aging like a fine canine. Senior dog health is improving!

Two images titled "Puppies" and "Seniors" show a playful puppy chewing a toy and a relaxed senior dog lying on a wooden floor.

  • Senior dogs (age 7+) showed the greatest health improvements after consistent nutrition. 

  • Dogs 8 years and older improved dental scores by 4.2%.

Chapter 5: Canine Fast Facts

Fun facts about our best friends.
An ID badge with a cartoon dog illustration, labeled "Luna, Chief Nap Officer," hanging from a purple lanyard.

Ciao Bella

The most popular dog name is Luna with 1,542 active subscribers, followed by Bella and Charlie.
Two cartoon paw prints with bracelets spelling "Taylor" and "Travis," surrounded by red hearts, in a playful design.

In our obsession era

There was a 35.7% increase in dogs named Travis and 7% increase in dogs named Taylor from 2025 to 2026.
An ID badge with a cartoon dog illustration, labeled "Luna, Chief Nap Officer," hanging from a purple lanyard.

Ciao Bella

The most popular dog name is Luna with 1,542 active subscribers, followed by Bella and Charlie.
Two cartoon paw prints with bracelets spelling "Taylor" and "Travis," surrounded by red hearts, in a playful design.

In our obsession era

There was a 35.7% increase in dogs named Travis and 7% increase in dogs named Taylor from 2025 to 2026.

Chapter 6: Dog Parents’ Obsession Overview

Man’s best friend brings out the best in us.

99%

of American dog parents consider their dog a member of the family, with 89% considering their dog their best friend.

68%

of American dog parents admit they’d take five years off their own life to add five years to their dog’s. Obsessed much?

19%

of American dog parents say they’re closer with their dog than their own child/children.

29%

of American dog parents say they’re closer with their dog than their own parents.

A dog with a white collar curiously sniffs inside a large open Ollie cardboard box on a wooden kitchen floor.
Dog illustration

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